This is the academic business platform where anything to do with business is being discussed. Participants are encouraged to comment on any posted post without fear or despondency. The blog is being managed and controlled by Mthandazo Nyoni, a Part 2 Journalism and media studies student. Live discussion breeds development. So lets discuss.
Thursday, 21 March 2013
Byo turned a ghost city
Last week we heard a report that the President Robert Mugabe’s family dairy company, the Gushungo Holding has stepped up efforts to claim market share in the highly competitive sector after it embarked on an aggressive marketing drive.
We just heard that they were carrying a massive recruitment exercise for sales, marketing and distribution. They are also recruiting 300 vendors as a bid to boost the company’s market presence. What is good about this exercise is the fact that it will create employment in the areas where they operate, instead of importing general labour. This will reduce the unemployment rate which has reached negative level of about 98%. For example, the company currently has 500 employees yet producing about 300 000 litres of raw milk and 70 000 litres of yoghurt monthly.
It will be operational in areas such as Mazoe, and Harare. The company was based in Bulawayo and evacuated at the beginning of this year due to the reasons known to them. A number of workers in Bulawayo lost their jobs. What will be Bulawayo if companies such as the Dairiboard Zimbabwe Limited de-industrialises? To make matters worse, more than 20 companies moved from the city to industrialise Harare at the expense of other cities. Therefore, what is the motive behind de-industrialisation?
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it all goes back to centralisation as a norm in this country. Harare is Zimbabwe and other cities are not cared for. My question is what is the minister of industry and commerce doing? He is jus running behind politics instead of making policies for the revival of industries.
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